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The AI-powered platform

connecting the fuel supply chain.

Autonomous dispatch and rack price optimization for refiners, wholesalers, carriers, and retailers.

The AI-powered platform connecting the fuel supply chain.

Autonomous Dispatch and rack price optimization for refiners, wholesalers, carriers, and retailers.

 

Powering the nation's top fuel brands

 

Purpose-built software for every link in the fuel supply chain

 

Our Impact

Unify Supply planning, dispatch, and fleet execution. Reduce runouts while freeing dispatchers to focus on exceptions.

33,000
+

C-Stores Managed

4,200
+

Trucks Managed via TMS

29B
+

Gallons Optimized Yearly

45
%

US Refined Volume

 

Our Core Solutions

From rack to retail, Gravitate provides the tools you need to optimize every aspect of your fuel operations. 

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SUPPLY AND DISPATCH

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Supply optimization on autopilot

Continuously monitors rack prices, supply disruptions, and allocations to ensure that every order is sourced at the lowest delivered cost.

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Autonomous fuel dispatch

AI forecasting and real-time supply intelligence automatically generate and update optimal fuel orders throughout the day.

 

GRAVITATE TMS

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Purpose-built for fuel

Unlike general-freight platforms, Gravitate is designed specifically around real-world refined fuels workflows.

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Freight invoicing and driver pay 

Configurable freight billing, automated accessorials, flexible driver pay, and data-backed invoices that shorten payment cycles.

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CROSSROADS

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Universal fuel integration hub

Connecting fuel retailers, wholesalers, and carriers to share data seamlessly.

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Automated workflows

Share inventory levels, orders, eta's, supply changes, BOL's, and invoices in real-time.

 

ONLINE SELLING

Fuel sales, modernized

A personalized digital sales platform that helps refiners and wholesalers to move rack volume through prompts, day deals, and forward contracts.

 

PRICING ENGINE

Intelligent fuel pricing at scale

Fuel-specific workflows, predictive analytics, and seamless system integration automate routine decisions and continuously optimize wholesale margins.

Driving Value for  Industry Leaders

kwiktrip

Why Gravitate? A Q&A with Kwik Trip


Kwik Trip operates 900+ stores across seven states, supported by its own transportation subsidiary, Convenience Transportation LLC, which handles the vast majority of petroleum and grocery distribution in-house. With billions of gallons flowing through its network annually, that level of vertical integration demands airtight coordination, visibility, and reliability.

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Love's Selects Gravitate's Supply and Dispatch Solution


Love's Travel Stops operates 650+ locations across 42 states, with its private carrier Gemini Motor Transport running 1,300+ trucks and depositing billions of gallons of fuel annually. At that national scale, keeping every location supplied around the clock requires airtight logistics, real-time coordination, and zero room for disruption.

caseys

Casey's Adds Efficiency with Gravitate Fuel Supply and Dispatch


Casey's operates 2,600+ stores across 16 states, with three distribution centers and an owned fleet of 400+ tractors delivering approximately 60% of its fuel. As the third-largest convenience retailer in the U.S. — and still growing — that footprint demands tight coordination between procurement, distribution, and every store it serves.

Let us show how we can transform your business.